As A Food Trader You Will Be Judged By The Food You Offer: Get It Right The First Time
First impressions count in almost every scenario and this is certainly true if you are, or would like to be a food trader. It doesn’t matter if you are hoping to be an Italian food trader or prefer to offer sushi, your first impression will make a lasting impact on your customer. This has a direct effect on the success of your business.
You only need to think about the last restaurant you visited for the first time. If you’re honest, your mind was made up before you stepped through the door. Your experience then matched what you expected, a self-fulfilling prophecy and a result of your first impression of the business.
Fortunately, there are several things you can do to ensure your customers appreciate the high-quality food you are offering.
Know Your Food
If the first impression is poor, the only chance of saving your reputation as a food trader and supplier of quality Italian food, (or another type of food), is to dazzle your customer with the quality of your menu.
That means locating a supplier that understands quality Italian food and will supply you with the very best ingredients. You also need to be amazing in the kitchen to ensure you create the perfect dish.
It’s surprising how delicious food can help people overlook other issues. To ensure you get the best quality food:
Choose a reputable supplier with authentic connections to your food type
Make sure they offer the freshest possible food
Ideally go for locally grown products, if possible
Keep them stored at the right temperature
Whenever possible make the food to order, it tastes better for it
Know everything about your chosen food type that there is to know and don’t be afraid to experiment with the flavors, just not with the customer’s food
Get The Hygiene Right
Whatever type of food trader you are, you need to make sure that your customer’s attention is on the food. That means creating the right first impression. Clean and tidy the outside of your food business. The better it looks the more positive the customer will feel about the experience.
Of course, this attention to detail needs to be continued inside the restaurant. Make sure your premises are clean and welcoming. This relaxes customers and allows them to think about the food you are offering.
With all the effort to make a good impression and source the highest-quality foods, you don’t want to then overlook the service! You need to be pleasant, there when needed and invisible the rest of the time. Getting the service right complements the amazing food you are offering.
Getting it wrong allows the customer to forget the quality of the food and is likely to ruin their experience. That’s bad for any food trader and the ongoing success of your business.
Good food is the key to a successful food business. But, you need to complement it with good hygiene and service. This ensures your customer gets the complete package.